CRM and ERP Systems
The primary goal of business is to acquire customers and retain them. It is the only sure way to keep the wheel turning. It becomes imperative that companies generate strong brand loyalty and lock their customers by providing a delightful experience throughout the lifetime of their association. As technological innovation is lowering barriers to entry, customer experience is becoming more important to businesses as a differentiator. Integration of CRM with other business applications like ERP, Marketing, Custom apps, etc. using Informatica Cloud.